BRAND & COMMUNICATIONS EXECUTIVE
Full Time
March 13, 2024
Blantyre, Malawi
March 18, 2024

Company: The Times Group

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Overview

THE TIMES GROUP
The Times Group, established in 1895, is the biggest Media House and the only 360 degrees Media House in Malawi. The Times Group’s subsidiaries include Times Press, Times Television, Times Radio, Times Courier, TimesCom and Dzuka Publishing Company Limited.

TIMESCOM
TimesCom, a subsidiary of the Times Group, is a dynamic brand and marketing communications, events, public relations, creative and production firm committed to delivering innovative and result-driven solutions. TimesCom is on the lookout for passionate individuals ready to unleash their potential and join the dynamic team based in Lilongwe. Whether you’re a visionary strategist, a masterful communicator, or a savvy marketer, there’s a place for you here.

BRAND & COMMUNICATIONS EXECUTIVE

This role offers an exciting opportunity to contribute to the success of clients by driving brand visibility, crafting compelling communication strategies and managing public relations activities.

Responsibilities:

  • Develop and implement comprehensive brand strategies to enhance brand visibility and recognition.
  • Create engaging content for various communication channels, including websites, social media platforms, and newsletters.
  • Manage public relations activities, including media relations, press releases, and media monitoring.
  • Monitor media coverage and industry trends to identify opportunities for brand exposure and engagement.
  • Build and maintain relationships with media contacts, influencers, and stakeholders to support PR efforts.
  • Assist in the planning and execution of marketing events, including product launches, press conferences, promotion and public relations events.
  • Collaborate with creative teams to develop visual assets and multimedia content that align with brand messaging.
  • Collaborate with creative, business development, marketing and events teams in developing concepts, proposals, pitches and presentations to clients showcasing the agency’s capabilities and service basket.
  • Conduct research and analysis to evaluate the effectiveness of marketing and public relations events and other communication strategies and make recommendations for improvement.
  • Stay up to date on industry trends, best practices, and emerging technologies in brand, PR, and communications.

Requirements:

  • Bachelor’s Degree in Communications, Public Relations, Marketing, or a related field.
  • Proven experience in brand management, public relations, or corporate communications.
  • Strong written and verbal communication skills, with the ability to create compelling content for diverse audiences.
  • Excellent interpersonal and relationship-building skills, with the ability to collaborate effectively with internal teams and external stakeholders.
  • Proficiency in digital marketing tools and platforms, including social media management and analytics.
  • Knowledge of media relations practices and experience pitching stories to journalists.
  • Creative thinking and problem-solving skills, with a keen attention to detail.

To apply, please submit your updated CV with names of three (3) traceable and reputable referees and a cover letter outlining your relevant experience and why you are the ideal candidate for this role. The position being applied for should be indicated clearly on the envelope or email subject line. Applications should arrive not later than Monday, 18th March 2024. Only shortlisted candidates will be acknowledged.

The Managing Director,
Times Group
P/Bag 39,
Blantyre
Email: jobapplications@bnltimes.com