Full Time
May 8, 2024
Blantyre, Malawi
May 15, 2024

Company: Multichoice Malawi

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Digital Marketing Specialist – Vacancy

Are you a passionate and highflying Digital Marketing Guru?

Are you considering a change of environment or yearning to join an established team managing an international vibrant brand!

Then you might be the right person we are looking for Digital Marketing Specialist

Applications are invited from experienced and qualified candidates for the above mentioned position

Reporting to Marketing Manager

Summary of Key job Requirements

  • Plan, manage and execute on digital marketing campaigns (organic and paid) timeously and in line with the relevant campaign strategy
  • Successfully collaborate with both internal and external contacts in campaign conception, briefing execution, delivery, and reporting
  • Work closely with group digital content team to maintain and develop social media presence
  • Measure and report on performance of all digital marketing campaigns, and assess against set campaign goals and business KPIs
  • Identify trends and insights, and optimize spend and performance based on these insights
  • Work with agencies to identify market-specific nuances and incorporate in campaign execution
  • Plan, execute, and measure experiments and A/B tests
  • Collaborate with internal and agency teams to create landing pages and optimize user experience
  • Collaborate with the Digital Enablement and the Group Digital Analytics teams to establish conversion points and optimize the user funnel
  • Evaluate emerging technologies and provide thought leadership and perspectives for adoption where appropriate

Qualifications and Experience

  • Postgraduate Diploma in Digital Marketing or related field A member of any marketing board is an added advantage 3 plus years at similar role
  • Technical proficiency and digital tools
  • Strong data analytics and performance measurement skills
  • Excellent verbal and written communication skills
  • Adobe Photoshop/Adobe Premier Pro/Canva is a plus

Send applications to – by 15th May 2024

Subject line: Digital Marketing Specialist

Only shortlisted candidates will be contacted.